Books: Nudge II

I’ve made it a little further in Nudge and would like to outline the authors’ rules for designing useable systems which they have, well, stretched, into the acronym NUDGE: Incentives: Provide Incentives for good decision making, even if they are small.  It is important to remember that the fundamentals of Read more…

Books: Nudge I

So, the first book of 2014 is Nudge, Improving Decisions About Health, Wealth, and Happiness, by Richard H Thaler and Cass R Sunstein.  I picked it up because my new goal, here in a few years, is to go back to grad school for a degree in Economics and I’d like Read more…